THE 3 TIME FRAMES YOU’RE LOSING CALLS
Every service call is a big investment. On average, a Pay Per Click campaign will cost you $45 to $65 dollars per phone call. Depending on your Client Service Representative booking …
BREAKING THE CHAIN OF THE MOBILE PHONE
In 2002, work gave me my first mobile phone. At first, I thought it was amazing. However, I soon discovered that having a mobile phone had one huge drawback. A loss of personal freedom. Before mobile …
GAMIFY RESULTS, DON’T SELL THE MAN IN THE MIRROR
Kerry Webb and Toby Brodie are two of our new success coaches. We are in the office working on a new class. (Working title “The Business Series.) DISCOVER OUR CLASSES HERE Since I had them …
THE DISC PERSONALITIES [INFOGRAPHIC]
Exploring the DISC Personality Traits is the most popular section in our PRESS PLAY Training Classes. Techs, Salespeople and Managers love learning the “what” and …
TOP 10 WARNING SIGNS A PERSON IS GETTING FIRED
I took to Facebook and asked, “What are the top warning signs a person might get fired?” The answers flooded in, and they ranged from insightful to funny. The funny ones had me …
100 GREAT LOOKING SERVICE TRUCKS
Over 100 folks have posted a pic of their Service Truck on a facebook thread on our SET Page. There are some really sharp looking trucks on the page! If you have 3 minutes, you should take a look at …
THE 6 SERVICE FEE TYPES
There are 6 major approaches to service fees, also known as the “show-up” fee. Some contractors use only one fee type, while others use a combination approach. There are times when not charging …
8 REASONS WHY TECHS SHOULD QUIT SMOKING
I’ve been around smokers my entire life. My mom smoked. My dad smoked. And all the techs at my first HVAC company smoked. This post is about the alternative, the health effects, and the …
MY TOP 10 BLOG POSTS FROM 2016
Like most of my readers, I take the time to review the things that worked. Part of that review is to determine the Top 10 Post of 2016, and share the results with you. I’m often asked why …
PREPARE LIKE A VOLUNTEER TO WIN LIKE A CHAMPION
Every year we hold a Christmas play at our church. This is a large production with amateurs and professionals. The show also includes actors whose talents can be seen on stage and tv, musicians, …
HOW TO USE A SCOREBOARD TO PUSH RESULTS
Scoreboards have a very powerful psychological effect. This video discusses how to use scoreboards to drive results for your hvac service techs, plumbers, electricians, and salespeople. I want to know …
HAVE YOUR BEST YEAR DURING YOUR WORST YEAR!
2016 has been an amazing year. Amazing for 2 reasons: All the ups despite the downs. If you have been with me on this journey, then you know some of the downs: These downs took my out of FULL …
WHAT TO DO ABOUT BAD BEHAVIOR
Boots is my dog. He constantly craps on my porch, and it drives me crazy. Boots is a bad dog, yet I love him. Some of your co-workers may be like boots. Boots didn’t have to learn to crap on the …
HOW TO GET FREE TV ADVERTISEMENT
Great marketing is golden. And when it’s free, it’s inlaid with diamonds. Recently, my good friend Daniel Johnson grabbed some primetime free TV advertisement. [RELATED: How to …
HOW THERMAL EXPANSION TANKS WORK
Have you ever struggled to explain how something works to a homeowner? Well, Dave Rutherford from Steve Huff Plumbing asked me, How do I explain how a Thermal Expansion Tank works to a …
HVAC SALES LESSONS FROM A 5 YEAR OLD
Do you have children? If you do, then you know they are great at sales. Kids lack the road blocks that prevent adults from selling big. GET YOUR DOWNLOAD: Obliterate Objections. One of the greatest …
THE AGE OF THE MILLENNIAL
The Service Roundtable asked me to speak at their new Service World Expo in Las Vegas. My topic was calledThe Age of the Millennial – killing the service professional. And I will admit it, I crushed …
THE MOMENTS THAT MAKE PEOPLE QUIT
I once quit a “dream job.” There was a distinct moment in my mind when I knew it was time to move on. RELATED: The Death of an HVAC Salesman. This video is for anyone that has been …
Death of an HVAC Salesman
Across the table, the homeowner has the pen is his hand. His eyes move back and forth across the proposal. The tip of the pen presses on the premier package. Bill Jones, an HVAC Salesman, is watching. …
SEE YOU IN VEGAS?
Will you be at Service World Expo in Vegas this Wednesday? If so, then I hope to see you there! I have a great presentation ready for you. It’s called: Killing the Professional …
DON’T FEED THE PLUMBER
Plumbers and Technicians eat some terrible things! Donuts, tacos, and sodas fuel their day, and expands their waste-band. It doesn’t take long before those “few extra pounds” turns …
HOW TO TRANSFORM SCARY INTO FUN
New things are scary. As a dad, I deal with this everyday with my kids. As a trainer, I get the same thing with my clients. One of the best tips that I have for you is to discover the fun …
HOW TO CALCULATE YOUR MARKETING COSTS
Marketing can be confusing. Advertising is critical for your residential service business, but most contractors struggle with the math. And this isn’t for a lack of intelligence. I actually …
