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Service Excellence

Service Excellence

Business Coaching for Home Services

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Blog

August 26, 2026 Todd Liles

The Missed Call That Sends Your Customer Straight to a Competitor

It’s 9:00 p.m. A pipe bursts under a customer’s kitchen sink. They grab their phone and call your company. She grabbed her phone and searched for a plumber. Your company showed up first. …

Read moreThe Missed Call That Sends Your Customer Straight to a Competitor
August 19, 2026 Todd Liles

What Separates Owners Who Grow From a Bad Year and Owners Who Don’t

I’ve met some remarkable business owners over the years. They built strong companies, earned their teams’ respect, and became the kind of leaders others wanted to follow. Most of them had …

Read moreWhat Separates Owners Who Grow From a Bad Year and Owners Who Don’t
August 12, 2026 Todd Liles

What to Do With Profit Before You Spend It

An owner sent me his numbers this week. They were good. Gross margin was up. Net profit was real for the first time. The small disciplines he had been grinding away at for months were finally starting …

Read moreWhat to Do With Profit Before You Spend It
August 5, 2026 Todd Liles

Turn Unsold Estimates Into Booked Jobs

You quoted the job three weeks ago. It was a good call. Your tech ran the diagnostic, found the real issue, and presented the options the way he should. The homeowner looked at the numbers, nodded …

Read moreTurn Unsold Estimates Into Booked Jobs
July 29, 2026 Todd Liles

How Your CSRs Can Book More Calls With Three Sentences

A lot of CSR training focuses on speed. Get the name, get the address, find the zip code, and get off the phone. That treats the incoming call like a data entry project. But to the person on the other …

Read moreHow Your CSRs Can Book More Calls With Three Sentences
July 22, 2026 Todd Liles

The Underperforming Technician You Won’t Fire (And What It’s Costing You)

You already know who it is. You’ve known for months. Maybe longer. He’s been with you since the early days. Back when the company was smaller, scrappier, and everything felt personal. He …

Read moreThe Underperforming Technician You Won’t Fire (And What It’s Costing You)
Service Excellence class attendee
July 15, 2026 Todd Liles

Your Leadership Team Won’t Lead Until You Get Out of the Way

You did everything right. You hired the service manager. You added the second comfort advisor. You built a winning team. And here you are standing in the bay, telling a tech how you’d have …

Read moreYour Leadership Team Won’t Lead Until You Get Out of the Way
July 1, 2026 Todd Liles

How to Stop Losing Customers to Competitors After the Job Is Done

You were driving across town when you saw it. A competitor’s truck, parked in a driveway you recognized. It took a second to place it… then it landed. That was one of yours. A good customer. …

Read moreHow to Stop Losing Customers to Competitors After the Job Is Done
June 24, 2026 Todd Liles

Why Hiring Too Fast Is the Most Expensive Mistake in Home Service

It was the third week that the schedule had been underwater. Your remaining techs were running ten-hour days. Calls were getting pushed to next week. One customer left a review that used the word …

Read moreWhy Hiring Too Fast Is the Most Expensive Mistake in Home Service
June 17, 2026 Todd Liles

If Your Home Service Business Can’t Run Without You, Here’s What to Fix

You told your family you’d take Friday off. You meant it this time. The board was light. The weather was mild. No big installs on the schedule. The kids had a day off school, and you’d …

Read moreIf Your Home Service Business Can’t Run Without You, Here’s What to Fix
June 10, 2026 Todd Liles

When the Customer Thinks They’re the Expert — How Your Techs Can Take Back the Call

It happens every single day. Your tech walks into a home, and before they even set their bag down, the homeowner says it: “So, I asked ChatGPT, and I’m pretty sure it’s just the …

Read moreWhen the Customer Thinks They’re the Expert — How Your Techs Can Take Back the Call
May 22, 2026 Todd Liles

How HVAC, Plumbing, and Electrical Technicians Build a Career That Keeps Moving Forward

Hard work is part of this industry. Early mornings. Late calls. Long days in the field. But over time, something becomes clear. Some people work hard and keep advancing. Others work just as hard… and …

Read moreHow HVAC, Plumbing, and Electrical Technicians Build a Career That Keeps Moving Forward
May 18, 2026 Todd Liles

How to Close More HVAC and Plumbing Jobs by Following Up on Unsold Estimates

You quoted the job three weeks ago. It was a good call. Your tech ran the diagnostic, found the real issue, and presented the options the way he should. The homeowner looked at the numbers, nodded …

Read moreHow to Close More HVAC and Plumbing Jobs by Following Up on Unsold Estimates
May 17, 2026 Todd Liles

How to Prevent Technician Burnout in Your Home Service Business

Look around most service trucks in the morning. Coffee in the cup holder. Energy drink in the cooler. Fast food between calls. Sleep comes when the schedule allows. For many technicians, that routine …

Read moreHow to Prevent Technician Burnout in Your Home Service Business
May 10, 2026 Todd Liles

Why Your HVAC or Plumbing Business Is Growing, But Your Take-Home Pay Isn’t

I talked to an owner not long ago who told me something I’ve heard a hundred times…but this time it landed differently. He and his wife were sitting at the kitchen table after the kids were …

Read moreWhy Your HVAC or Plumbing Business Is Growing, But Your Take-Home Pay Isn’t
May 3, 2026 Todd Liles

How a Weekly Leadership Meeting Eliminates Repeat Problems in Your Home Service Business

Monday morning. You’re already behind. There’s a callback from Friday that nobody told you about.  Your CSR is out sick, and no one’s covering the phones the way you need.  …

Read moreHow a Weekly Leadership Meeting Eliminates Repeat Problems in Your Home Service Business
A person writes on a notepad with a blue pen, while a cordless phone and an open book sit on the table—capturing the focused atmosphere needed for coaching or home services training.
February 3, 2025 Todd Liles

From Yellow Pages to Millions: How Simple Principles Built My Career in HVAC

When I was 21 years old, I started working for my very first heating and air conditioning company professionally. Yes, I had grown up working in the trades, but this was the first time I had my name …

Read moreFrom Yellow Pages to Millions: How Simple Principles Built My Career in HVAC
A smiling woman in a black polo shirt stands beside a decorative sword. Text highlights Laura Lee’s transformation as a home service business owner, with an arrow urging you to “Read her story.”.
January 14, 2025 Todd Liles

The Rare Female Trades Trifecta

For a woman in the trades, you’ve earned a rare trifecta. You earned a plumbinglicense, you bought the business, and you operate it 24/7, 365. But what happens when things don’t go how you intended? …

Read moreThe Rare Female Trades Trifecta
A close-up of an engraved eye from a U.S. dollar bill highlights fine lines and detailed patterns, serving as a powerful symbol of focus and precision for home service business owners dedicated to Service Excellence.
December 1, 2024 Todd Liles

Private Equity is Turning HVAC Techs and Plumbers into Millionaires!

That’s a hot headline right now. Why? Well, because it sounds surprising and enticing. The Wall Street Journal released an article on the topic. The Morning Brew reposted to their daily newsletter and …

Read morePrivate Equity is Turning HVAC Techs and Plumbers into Millionaires!
November 15, 2024 Todd Liles

Can Your Market Support $100 Million?

In the home service industry, reaching $100 million in annual revenue has become a mark of success. We’ve seen several HVAC businesses do it, and I can think of at least one garage door company. …

Read moreCan Your Market Support $100 Million?
October 30, 2024 Todd Liles

Client And Company Benefits Of The Happy Call

How Small Conversations Build Big Customer Relationships When a home services company reaches out to a customer for feedback after a service is provided, this is referred to as a “happy call.” The …

Read moreClient And Company Benefits Of The Happy Call
When you want to sell your business
August 18, 2024 Todd Liles

3 keys to successfully selling your business to your child.

With tears damming on the bottom of his eyelids, Elon Musk described his company, Tesla, as a child that needed food. “Creating a company is almost like having a child. So, how can you say your child …

Read more3 keys to successfully selling your business to your child.
The Firestarter Podcast cover showcases guest Kevin Doran, featuring his photo, a microphone icon, and the Service Excellence logo on his hat. The design highlights his insights into home services and service training.
July 24, 2024 Todd Liles

Becoming a Sales Boss with Jonathan Whistman

restarter Podcast, where your host and Service Excellence founder, Todd Liles, interviews owners and managers in the home services industry about stories of radical transformation. Todd is joined …

Read moreBecoming a Sales Boss with Jonathan Whistman
The Firestarter Podcast cover showcases guest Kevin Doran, featuring his photo, a microphone icon, and the Service Excellence logo on his hat. The design highlights his insights into home services and service training.
July 10, 2024 Todd Liles

Roadtripping with Todd and Chris

Welcome to the Firestarter Podcast, where your host and Service Excellence founder, Todd Liles, interviews owners and managers in the home services industry about stories of radical transformation. In …

Read moreRoadtripping with Todd and Chris
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From the desk of Todd LilesFree · Every Tuesday · 5-minute read

Your business is leaking money… somewhere.

Todd breaks down one real problem owners face… and how to fix it.

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Service Excellence

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From the desk of Todd LilesFree · Every Tuesday · 5-minute read

Your business is leaking money… somewhere.

Free every Tuesday, from Todd Liles

Your business is leaking money… somewhere.

Todd breaks down one real problem owners face… and how to fix it.

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