Great marketing is golden. And when it’s free, it’s inlaid with diamonds. Recently, my good friend Daniel Johnson grabbed some primetime free TV advertisement. [RELATED: How to calculate your marketing cost.] He was featured as a guest expert on the local NBC News Station in Dallas.
The local TV station wanted to speak to a Plumber on Thanksgiving. The topic, “what to do if your drains get blocked on the busiest Plumbing Day of the Year.”
Daniel went into the studio and demonstrated how to un-lodge a garbage disposal. He had almost 2 minutes of face time to demonstrate his skills. This was great exposure for his company, Plumbing of Cedar Hill.
In this post, I’m going to give you a 5 step method to get you on the air.
This type of marketing is good for several reasons:
You may be thinking, “I’d like to get some of that free marketing!” And, you are smart for thinking so!
Here is a method that will work for you. It only takes a little bit of work, but will produce a huge return.
This 5 step method will have you ready for success, and rake you in tons of free TV time.
After you get on the air, send me a link. I’d love to watch your performance and share it with readers.
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