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VIDEO: Make sure you are selling benefits

By Todd Liles April 4, 2017 VIDEO: Make sure you are selling benefits
WIIFM Sales Training What's in it for me?

I witnessed a well meaning sales trainer give ok advice.  Not the worst advice, but not the best either.  This advice could cost them a client.  Because, she didn’t understand what she was truly selling.

A person buys personal value.   People are tuned into WIIFM “What’s In It For Me?”

This is about selling benefits, and features.

Build your presentation and closing questions around the clients desire and wants.

What SETs Us Apart?

Proactive Business Plans

A proactive business is a successful business. That's why our team takes the time to make sure every client has a proactive, not reactive, business plan. Our strategies make your business run more smoothly and profitable.

Proven Results

Our training services help businesses identify and achieve their key performance indicators (KPIs). Whether it's increased revenue or higher satisfaction rates, our methods allow you to see immediate and continued results.

Personalized Training

Our team of experts works hard to make sure your business gets personalized training. We'll work with your team one-on-one or in group settings to set and achieve your business goals. We develop training based on your goals!

Prioritizing People

We believe that people are the most valuable asset. We strive to provide outstanding benefits, life balance, leadership, and support to our team. We believe in helping people reach their greatest level of growth, contribution and satisfaction.

Success Stories

I've increased my sales from $250,000 a year to over $400,00! This really works.

-Scott Putman, Putman Plumbing

Success Stories

Over $2,400,000 in sales my second year after training with SET!

-Chris Yanez, Selling Tech

Success Stories

I sold $18,867 on my first call after SET's Press Play for Sales event series!

-Jake Pettit, Selling Tech

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