Social Media in the Independent Contracting World
Running an independent contracting company in the industries of HVAC, plumbing, and electrical requires preparation and planning ahead in all areas of business. But one area of business that is …
target market
Part 1-Looking Towards Leads- Marketed Leads
Marketed leads are a vital aspect inside of a healthy and growing service company. To make the most of marketed leads it is important to maintain a positive focus on your company’s target market, gain …
The Business of Relationships in HVAC Service Companies
In Mari Smith’s most recent book, The New Relationship Marketing, she delves into the importance of developing marketing efforts centered on building relationships; specifically building relationships …
Social Media and your Business
Whether you view yourself as “technologically savvy” or “technologically challenged,” social media outlets, such as Facebook and Twitter, do not have an “off” button. They are ever changing and …
