WINNING ON THE CALLBACK
Callbacks are dreaded. Techs don’t like them, CSRs are embarrassed by them, and managers hate the lost productivity. Yet, a callback is the most important call you will ever receive. A callback …
Service Call
An Interview with Matt Michel of the Service Roundtable
Matt Michel is the CEO and co-founder of the Service Roundtable. In this interview, we talk about: content, marketing, the expansion of the Service Alliance, and the future of Residential Contracting …
4 Steps to creating YOUR Business’s Unique Selling Proposition
A USP, “Unique Selling Proposition,” is a statement to the marketplace about your business. It says, “This is why my business is better than the competition, and this is why you should buy from me.” …
Client and Contracting Company Benefits of Scheduled Service Plans
Last month, I had a routine Scheduled Service Call performed on my residential HVAC system. Scheduled Service Programs may also be referred to as Annual Maintenance Programs, Club Memberships, or …
Non-Negotiables from the Client’s Perspective
No matter the season within the HVAC, Electrical, or Plumbing industry and no matter the reason for the customer call, independent contractors should never forget the key action steps that make up …
