There are some mistakes that can close the doors on a company. The ad shown in this video is one those marketing mistakes.
Miracle Mattress in San Antonio Texas produced a marketing video that used the memory of 9/11 to sell and promote mattresses. They used “humor” in a very terrible way.
In the video, they claimed all mattress were “twin price.” Then, they knocked over two towers of mattresses. After the young lady fakes distress, she looks into the camera with a smile and says, “We’ll never forget.” This was a dumb move, and one that will cost them dearly.
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