There is a donut truck in Austin that charges $8.50 for a donut.  The crazy thing is, they are always busy and they always sell out.

If you wait you lose!  That should be the moto for Gordo’s Donuts.  I wish I had not waited so long to get in line, because I missed out.

“I’m sorry Willa!  The lady in front of me got the last donut.”

Of course, there is a sales lesson to be learned from this experience.  I’m going to share it with you in this short training video.

[callout]Sales Lesson Video – shot LIVE from our PRESS PLAY Training event for HVAC Techs, Plumbers, and Electricians. [/callout]

Question:  When have you learned a sales lesson from an unexpected teacher?  Please comment and share on  and .