In this video, Chris Elmore and Kerry Webb will introduce you to an essential topic of the Owner Series, knowing and understanding your True Breakeven.
Chris Elmore goes through a short explanation of the Profit and Loss Statement and the Balance Sheet. This will give you a basic understanding of those two financial statements.
Next, Chris walks through the calculation of true breakeven. Knowing your company’s true breakeven is essential to your success. To calculate your true breakeven, you must also have an understanding of how debt works in your business.
Once you know your true breakeven, you will have confidence in many other areas of your business, from what you pay your managers, to marketing spend, to forecasting for many years in the future.
Kerry Webb takes over and discusses the success stories of past attendees of the Owner Series and current clients of SET.
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