Member Highlight: Corey Hickmann

By Service Excellence Training Member Highlight: Corey Hickmann

Todd: Hey, everybody and welcome to another member highlight. Today we have Corey Hickmann with Comfort Matters in Minnesota. Thank you so much for being here, Cory. How are you? 

Corey: Great man, just want to thank you for letting me in here with you. 

Todd: It is an honor to have you. I asked you to be on here because you’re doing some pretty amazing things in your community. And what I wanted to do was go through and ask you some questions about the programs that you’re doing and then pick your brain so that other people can benefit from it. And also, I’m going to be super candid with you too. I’m going to share some thoughts when I first started seeing your initial programs that I had: I was wondering if they would work. And then I’ve watched your programs evolve from how you started to where it’s at today. So I want to talk about all those things, because I suspect even though you and I didn’t have a pre-conversation, right? We didn’t unpack it all. I suspect you’ve probably discovered some good and some bad things to do through this. So I want to unpack all that. But why don’t we get started first by just having you introduce yourself for those that don’t know you.

Corey: Oh, sure, yeah. So Cory Hickmann. So I own Comfort Matters Heating and Cooling out of Minneapolis, Minnesota area here. My wife and I, we started this back in 2005 so 15 years… 15 year anniversary will be here in May. We do primarily residential replacement; it’s 85% – 90% of our business would be residential service/maintenance /replacement and then we also do some commercial service and replacement. But our primary focus is daily service and replacement for residential. 

Todd: Wonderful. And you guys have been doing a great job of it too. So we’re going to jump into it. Um, what I have seen from a distance, watching your social media, but then also talking to Brandon, your coach, is you quickly started thinking about how can Comfort Matters respond to COVID and there’s a lot of different ways to respond. What I want you to do is just give us a fast summary of some of the things that you guys have been doing as a company and then we’ll dive into some of those individual items a little bit more but share with people kind of your overall philosophy on how your team decided that they were going to handle the COVID crisis. 

Corey: Yeah, so you know, March came around like most of us, I don’t remember the exact dates on it, but it was that middle of March when this started to evolve and get bigger and they started talking about the stay at home orders. And I’ve seen a couple states where he had going, I was following some things from different podcasts, you know by ServiceTitan and other ones were put out there, you know watching California, watching a little bit of Washington and and seeing a little bit the effect, but I knew people were able to still continue business I seen going on. It was still successfully happening even right in you know, in the Seattle area. So then when we went to the stay at home orders in Minnesota, obviously that shook a lot of people, it shook up a lot of stuff and not knowing what was gonna happen and… It was very confusing. So I started to notice, of course, a drop off on replacement leads – that was the biggest impact. We’re in the middle of… This is a not a great time of the year in Minnesota. It’s 50 degrees and raining and miserable outside; not a lot of heating and cooling. So my biggest concern I came on is how was I going to keep my home advisors busy? Because I need a full staff a home advisors when summer comes around, because that’s when we’re going to make bank and the leads were not there so I’m trying to figure out how am I going to do that? And that’s when the idea came out of we’ll the delivery. I said “Heck, they got cars we got people.” We’ll just start delivering stuff to to seniors and things like that. They’re saying it’s not safe for seniors and people to get out of homes so great, we’ll do that. So we we started there. We launched with that and I created quite a bit of publicity. It was getting shared 50 – 60+ times on Facebook. Getting a lot of good attention. So that was looking good but we didn’t have as much interaction as we wanted. In other words, there wasn’t enough people asking for help. It’s publicity, but not enough people were actually responding. And we had some people asking to buy their whole grocery list for them. That was a little weird. But so it wasn’t moving as fast as I wanted it to. So then I… We just finished a project on a local restaurant. Great restaurant, guy poured his heart and soul into it. It opened up two months ago, and then they shut them down. You know? Like, this is horrible. So single restaurants, I said, Hey, we should do… Like, what do I do with my ad budget? I didn’t know what I should continue to spend on direct mail because we do a fair substantial amount of direct mail weekly. So I thought, “well, I can shift some of those funds, and I’ll spend it on gift cards.” So I put out a simple ad I made. I’m not no graphic artist by any means, but said “Hey, we will match $75 towards any gift card purchase at a local restaurant.” People go out, buy some food for delivery or pick up, and we’ll match it $75 and took off very popular. A lot of shares and started building quite rapidly. And it was going through the community and… The goal was like… Well, I know I’m told, in hard times don’t back off on advertising. 

Todd: Right.

Corey: Continue forward. You just got to maybe change how you advertise. Be smart about it. So I thought, okay, I can put money into this. We love community stuff. It’s the core of our company. Really is what we’ve been doing with community action. So that was working well. We moved it on and we said, “hey, what we’ll do is hairstylists…” Which as you can see, I know so much about hair stylists… Came about. Hairstylist, massage, nails, all things that I know zero about, but anyways, I heard about someone they had… They had no business, they rent their chairs, they have no money coming in. 

Todd: Right. 

Corey: So I’m like, “let’s get this nail thing up.” So we will match $50 for any nail salon or things. That started to blow up and started to go really popular. Next, you know, we got 300 – 400+ shares. I literally just grabbed my cell phone one day, I handed the Wes and said, “Wes, you’re gonna videotape this. We’re going Facebook Live, let’s go.” He said “what?” and we just winged it. And I didn’t know was gonna go as big as I, as it turned out, because it was kind of just off the cuff. Sometimes I just I get a moment and I go, and I’ll try to redirect later if it didn’t work. So that’s what had happened and we ended up building off work… I don’t remember now. 40 – 60+ thousand interactions on Facebook. 

Todd: Wow.

Corey: Hundreds and hundreds and hundreds of emails coming in. And then we were looking for the next piece and through that sounds like “if we can spread this word across the nation, we can get other companies to do the same thing.” That’s where we got lucky. Steve Miles, the guy that kicked it off best for me out of St. Louis, Missouri, Jerry Kelly Heating. He threw out a challenge to hundreds and hundreds of service National Science companies saying “I challenge you to do this, you know to match and put it out there.” Which he himself did and he’s done a tremendous amount of job and community with it also. And then also like this is cool. Let’s try masks. So we start hearing about the mask thing, they’re becoming more required or more wanted in different cities. So we decided to… I spoke with this wire smile and access because he came up with the initial idea for us. And we created a program where we can build or make mask inserts from filters in our shop, use our guys to cut them up, process, put it in envelopes and mail. And we’ve now serves over 1000 homes with mask inserts in the last week. So that’s kind of the the shortened version and then we can dive in, I guess, probably more detail.

Todd: Yeah, we’ll dive into it because… Now I’m going to have that transparency moment with you. I’m scrolling through my notes here, right? And I see the delivery promo because I’m a fan of your company’s page. And I didn’t even think about it but my initial gut reaction is, Oh, no, he’s going to have people running his techs around everywhere. It’s going to be like, “Can you find my perfect date?” I mean, those are the type of thoughts that went through my brain. I was like, you know, that’s really gracious but oh, my gosh. And I had talked to Brandon, “I’m like, hey, Brandon, is there is there a soft way to bring that up?” But by the time I looked again, you had switch gears and you were on to the restaurant thing and I didn’t see any promotions on the other and I’m like, “maybe you don’t have to because he’s pivoted, and I think this pivot is a great idea.” So I just got to ask, what was the weirdest request you had someone ask you to go pick? up I gotta know,

Corey: I guess I don’t even have one. It was very… It’s amazing how people don’t… People, a lot of times, don’t want to ask. People are scared to ask, you know? So I couldn’t even give you like a weird one because I was kind of a little hoping for something weird. Make somebody uncomfortable, like “Hey, Jacob, you gotta go pick up this,” and I’d be like “What?” My fear actually when I started with this… I thought someone was gonna blow up at us and be like, “Oh, you’re dangerous. You’re putting your guys at risk and this is bad and you shouldn’t be spreading…” That’s what I was expecting someone to do. But…

Todd: I think at the moment that you released it, there was a real probability of that being an actual concern for a lot of folks. Now, honestly, I think the vast majority and… I don’t want to get too political here, but I think the vast majority of Americans are kind of like, over it and they realize that while there’s potential danger there, if you’re at risk, stay home. Let the rest of the economy get back to work, please. You know, I don’t… I probably already open that box. But I don’t think I’m saying anything that most blue collar people aren’t actually feeling right now.

Corey: Right, I agree. 

Todd: So that program, you pivoted off that quickly and then the restaurant idea… I mean, holy smokes… The nail salon idea, the making the masks… To me, that’s just like a stroke of genius. And I know you… You you were thinking “how could this serve the community,” but you probably also had a thought like, “I wonder what kind of reach this can get.” So tell us a little bit about the restaurant program. How’s that go? Who contacted you? I mean, tell me how that interaction is with the client.

Corey: So what happened, a few things, I guess I learned a couple things that happened on this. I had multiple goals out of this. Community service was definitely a priority goal. Keeping our name in the community is a goal. That’s part of our marketing strategy, keep our name in the community. But the other thing too was keeping our company in a positive mindset. Because there was so much scare being delivered by the media. You know, I mean, it was… They almost get people to the point where you’re scared to get out of bed in the morning, you know? This completely dissolved all your motivation of life. You know, I mean, it says in the Bible, where there’s no vision, people will perish, and so it’s like, where do we… We need vision and unfortunately, installing furnaces and air conditioners was not an easy vision because there weren’t people calling. This gave us something to grasp onto. It created a lot of internal work and I’m sure there’s a few people in our office that want to kill me. I can tell you, Peggy for sure because she got more emails than you can even imagine. One thing I learned… So we’d launched it and we… It was funny. So first thing I did is I put out here and I created an email address called [email protected] We run Google business for our program, I launched the email address, I put out some stuff. Well, it turns out Google’s under a little bit of stress right now, as you could imagine, and new email addresses aren’t being turned on for about 24 hours. Normally, it would take about a minute. So, that started off with a little bit of a fumble but luckily, people found a way around it. They started Facebook messaging us and so forth. And then the email got working. And I wish… So on the second turn, when we went to shop local, we created… Actually, no, I take that back, we didn’t do this until the masks. We started using Google Forms. That saved us a ton of labor work, because they could go to a website… Which if I was smart, I’ve done it this way in the first place because I want to promote my SEO. I would have got people onto our website… Didn’t cross my mind until now… And they filled out the Google form for the mask inserts now, which means they get their name, their address all the required fields, and then Google automatically converts it to an Excel spreadsheet. Amazingly easy. Versus we had emails back and forth a lot of people because they would… They’d like send us a gift card like “hey, you know, I bought a $75 gift card at River Inn restaurant.” We’re like, “sweet, where do you live?” They wouldn’t tell us their address, they wouldn’t tell us their phone number. We can’t give it back to them if we don’t have it. 

Todd: Right. 

Corey: But then I was like, if I’m spending money on this, I need to find a way to make sure it’s got positive marketing impact.

Todd: Right. 

Corey: People are going to sit in a hairstylist chair in June and it’s going to be hot and miserable and they’re going to complain that their office isn’t cooling very well. They’re home isn’t cooling very well or something like that and I’m hoping our name gets brought up. Same thing with a restaurant. We do service some restaurants, we do service repair on it, and I want to think of me. So one thing we did is everyone… Every gift card that was generated, we required you had to go buy that gift card with a check. I don’t want online payments, I want a physical… Send one of my home advisors to the business and hand them a check and hand them a letter that says “Thank you for working hard through COVID-19 and being a business that’s trying to strive.” So they physically see who we are. We have these recyclable grocery bag things, you know, in the store, the reusable, I should say. So we bring one of those along, we bring along like a half a dozen or a dozen pens, because I’ve never met a restaurant that’s not short on pens. Every servers begging for them, right? So we bring a bunch of pens, we bring a coffee mug, and a few other things… Koozie, some other stuff. So we bring them some gifts and then we buy their gift cards. Then we’d done the same thing we’re doing with hair salons. I actually got a $50 gift card to a hair salon this week… 

Todd: Man, you know, little massage…

Corey: I did say I could probably do some beard trimming. Um, I don’t know what I’m going to do with that. I think my wife’s… I’m pretty confident she’s already jumped on that one. She has a better use for it than I do. She… I should rephrase that… But she has hair. So we wanted to at least leave something with the customer and these businesses that help them remember us in the future, because I do believe a little bit of you know, what goes around comes around kind of thing. So, now we had people, we had people try to take advantage of that, you know? They would list multiple names and they would try to create… I don’t know. It really wasn’t a lot of people but there was some people that attempted it. Whatever, that’s just part of business. You know?

Todd: Do you mind if I ask, how many emails and… Let me… Not just email, let’s say a new client data. How much new client data have you guys received because of this?

Corey: Definitely in excess of 1500 to 2000 people probably. And it’s all in a very small geographical area. 

Todd: So let’s think about this. You got a you’ve got 1500 names in your focused area. What’s the average amount for the gift card that you’re sponsoring?

Corey: The average amount is $50, that is coming out of our pocket. But of the 1500 names, that includes the mask people. So a mask… The cost of the mask was right around $2. Mm hmm. Oh, probably $2.50 cents per person.

Todd: So you’ve acquired… And these are going to be nurture leads, obviously, but you’ve acquired 1500, like, really interested names. People that see you guys with good favor. Marketing-wise, it’s maybe 75 to 80,000 totally. But the question now I think is going to be, you did a good deed that was tremendous. You had to have money to spend. I don’t know, if you would have spent less or more money on ad money, but you generated… You attracted and grabbed a potential product for 50 bucks, that upfront is a good deal.

Corey: Even less if you look at it, because I want to attract, example for salon. 

Todd: Right.

Corey: The hairstylist and the customer. I paid one $50 gift card, but I got two people’s names.

Todd: So here’s my question to you and really, it’s a question that I’m asking you because I’m curious if you’ve already thought it out and it’s a question I’m asking you because as part of your business team, I want to make sure that if the answer is no, we get Brandon and your wizard ads working on it. Do y’all have a nurture multipart campaign to go from the, “hey, we’re happy to know you, here’s your gift card” to the, you know, nurturing them into doing business with you guys naturally.

Corey: So, yes and no. I mean, I’m not sure exactly if you’ve got a specific question you have on that one. But we… We’re… That was one of the biggest reasons of getting these people collected into Excel. One of the things we’re doing is that we’re loading them all into Service Titan and they’re all getting tagged. So all these people be tagged in Service Titan that we know where they came from. We know they came through Shop Local and Eat Local so it allows us to mine that data as needed. You know, with that piece. Now, the other thing was we seen people… You should see some of the text messages and the… We got text messages, emails, Facebook instant messages, you name it. And some of these messages were literally like, I’m sitting here in tears. I can’t tell you what this has done. 

Todd: That’s awesome. 

Corey: Because, like, I would say we gave $50 to a hair salon gal. The customer didn’t necessarily buy only $50. We’ve seen the customers spending on average $100, $200, up as high as $900. They would… So I spent $50, but the customer spent $250. So that’s salon gal made $300 out of it. There’s some salons that got thousands of dollars. 

Todd: Well, I mean, what you guys are doing is just a massive benefit. Well, hey, I got that written down as my personal note. So I’m going to make sure that we do our part for you and I’ll set some time aside. We definitely want to help you make sure that we take that 1500+ names are still gonna come in, create an actual nurture funnel. It’s gonna be a nurture one because you immediately turn around, it’s gonna feel weird. So we’re gonna create a multi step nurture, but I’ll help you with that. It’d be my pleasure to do that.

Corey: That’d be great. 

Todd: I mean, holy smokes. What you guys have done has just been a huge marketing win right out the gate. Not that this is what it’s about but I’m curious: Have you guys been able to pick up some replacements that you can tie directly to this so far? If not replacement service… Have y’all got some… I mean, I know it’s not what we’re doing it for. We’re not looking for the direct response. This isn’t that type of campaign. It’s a long brand nurture campaign, but have you seen anything happen from it already?

Corey: I’m trying to think of something off the top of my head. I can definitely say this: there was a substantial amount of messages that came to us from customers that said, We’d had no idea who you even were, we’re so appreciative and we guarantee you our go-to person for heating and air going forward, or we guarantee we will be calling you. We got a lot of those messages. Now, talk is cheap, right? But I think there’s a lot of actually genuine, you know… There’s a lot of… They’re genuine and as long as we can keep in there… The funny thing is we rolled into this time of year in March, in the process of launching our largest mass media campaign ever, a lot higher than we’ve ever done before. So, that was right in the mix of this. I’m like, Oh, boy. So we’re about to literally sign on the dotted line for a couple large ad campaigns for 12 month commitment while this is going on… Well, businesses, we don’t know what it’s doing. it’s questionable, right? So it made me sit back and think a little bit but then I just… This is one I just leaned back to what I thought was the right thing and, well, I’ve never reached out to a community and had that go wrong.

Todd: Well, I’m just sitting here thinking about what the opportunities are, and it’s going to be very fun to sit back and watch. I have a sneaking suspicion that you’re going to see some of your highest returns from what you’ve done with the salons. I could be wrong but typically your high-end salons… Those demographics are ideal. They’re… You know, folks who care about quality service. They’re folks that care about the Comfort Matters type approach. Their disposable income is usually pretty handy. They’re usually homeowners. So I’m really excited to see about the results that’s going to come from what you’ve done with your salon… I’m excited about seeing it all but I have a sneaking suspicion that you’ve probably gained a lot of ideal clients from that one campaign.

Corey: Without a doubt the salon was the best. They were more involved. They would go out and recruit… I mean, they recruited people. They were texting their customer list and emailing them calling on them. And they were after… I had, with past employees that used to work here, that work for other heating companies buying gift cards through us which is comical. But, you know, the salon people, they are they’re marketing people and like you said, all from I learned these average haircuts, I didn’t know that $100 and $200 is not that uncommon for a cut in color involved. Wow. You’re right, they have a little bit different level of disposable income.

Todd: They do. You know, I got my eyes open to it because I have a buddy that owns a salon downtown. Obviously, everybody’s salons are hurting. But uh, they have a very sophisticated customer service approach. And most of them go in knowing it’s going to be like $80, kind of like a diagnostic. But most of the ladies take the upgrades. You know, while we’re here, get the facial, get the highlights and his average ticket is like $380.

Corey: Better than a service call sending a technician to the house.

Todd: Like, holy smokes, Steven, that’s wild. All right, so let’s do this guys. Let’s move into whatever questions and/or comments that our audience might have. So guys, if you know how to raise your hand, then what I’d ask you to do is is raise your hand. And and then I will unmute you, and I’ll call on you. If you can’t figure out how to raise your hand, then unmute yourself. I think you have the ability to do that. And if two people start talking on top of each other, no worries, we’ll be kind enough and polite enough. We’ll figure out who’s going to get their question answered first and second. So all right, if you have a question, let’s go ahead and either unmute ourselves or raise your hand and we’re going to hang on to Corey for another 5 or 10 minutes. You might have nailed it, Corey. They might not have any questions. I don’t know here. Let’s see.

Corey: I probably just put them all asleep.

Todd: No, I seriously doubt that. What you’re doing is great. Wayne try to unmute himself.

Wayne: Yeah. Hey, great job. Corey. I’ve been kind of following you here in the Twin Cities too. And seeing what you’re doing, you know, we did the virtual diagnostic thing, but yeah, what you… What I saw you guys do it was just phenomenal. So, kudos to you. I mean, that was fantastic. 

Corey: Thanks. Thanks, buddy. That’s… 

Todd: Appreciate you. Yeah, yeah, absolutely. Appreciate you giving some some positive feedback there. Awesome. Anybody got a question about maybe the inner workings for Corey. How you could do this at your company as well. By the way, I see Anthony’s on here. Do you know Anthony? Jersey, Anthony. I don’t I don’t want to mess up his net last name. I think it’s Lisi. Yes, I do. He’s on here. I can’t believe he doesn’t have a question.

Anthony: Yeah, guys. How you doing today?

Todd: What’s up, Anthony?

Anthony: Corey, you are unreal, brother. When I met you going back eight years ago. 

Corey: Yeah. 

Anthony: And we talked about a lot of stuff? 

Corey: Yeah.

Anthony: But you’re the world on fire. Thank you for what you’re doing. Thank you for sharing it. So, question. What is the easiest way for me, as a contractor, to reach out to a salon and capture their… To find the ones that that will embrace what we’re trying to do here? What do I look for?

Corey: So I’ve seen… So this program has been duplicated a lot of places. I’ve talked to a lot of different companies all coast to coast in the country. I’ve seen people putting different twists and turns on it, which is really cool. Some came up with ideas that had never crossed my mind. But here’s one of the key things is I did almost all of it organically, meaning I did not pursue anybody, they pursued us. We just put the word out and the best way or the easiest way I found getting the word out is sometimes under estimated a lot or missed is utilizing Facebook bulletin boards. Most cities have their own bulletin board. Some cities have cruddy ones, others do and this is the bulletin board, you know that everybody complains about the stoplight that’s too long in town or whatever… You know, so-and-so’s stores service is too expensive, whatever. That bulletin board, the gossip board. So we got it together and we shared it on those bulletin boards and getting that on the bulletin boards allowed people… That’s where it found the salon people through that, because people see it and then they’re like, “Hey, I got an opportunity to save money on my hair deal.” So then they contacted their stylist, and once their stylist found out about it, their stylist started telling their other customer. Nextdoor was also successful. That website, what’s it called? Nextdoor something… That was successful, but we didn’t pay for any… I didn’t pay for any boosting. I didn’t pay for any advertising on this. It was all organic and being able to generate that much organic was great. I’ve seen some people put it on TV, Steve Miles put it on TV. He blew it up. That’s huge. He had huge response out of that and I didn’t have a lot to predict on it so that’s why I held back a little bit. But um, yeah, so Facebook bulletin boards. And the other thing is not just… It was also key that it wasn’t just me. If I just shared a bunch of pages, it typically goes to people that fit my demographic. I needed service techs and other people in our company to share because they have a different demographic than I do. So look, it’s it’s…

Todd: Wonderful. 

Anthony: You guys are doing great. Tell Amy I said hello. Be well!

Corey: I will, thank you.

Todd: Hey, by the way, we’re gonna give… We’ll probably take one or two more questions if they’re there. And in the meantime, what I’m gonna do real quick, is I’m going to share the desktop here because I would like folks to be able to see the Corey was able to grab his name early, so Comfort Matters. That’s pretty easy to remember. And if you guys can see the screen now, you can see these ads these, you know… Grab your camera. Let’s shoot these you can see the words he used. I’m sure you don’t mind the guys replicating this outside. Okay Corey. 

Corey: Yep, replicated steal away. 

Todd: Wonderful. So gracious enough for that. We really appreciate that. So yeah check out his site. While you’re there, give it a like, you know, give it a thumbs up, all that stuff is good. I love how they’re even promoting that they’re hiring right now. What a wonderful time to capture potential new team members. So you can check out all the wonderful things that he’s doing on here. And again, I like the page. So that’s kind of how I knew I was able to see you know what was going on. It’s like, “oh, hey, there we go.” So doing a great job there. I’ll even grab this and pop it into the chat bar. For those of you if you want to copy it. You can grab that and go straight to it. All right then. So I think that might be it. I don’t see anyone that’s got their hand raised. 30 seconds, if you want to unmute John’s giving you a clap. Thank you, John, I think you’re obligated to do that. If anybody would like to ask a question, you got about 30 seconds before we say thanks to Corey. All right, so we’ll give them a second. Hey, Corey, I’ll tell you one of the things that we’ve done too. And if you’re listening, and this can help you out, let us know. But, you know, we, we got approved as a company for the paycheck protection loan and we’ve done like a lot of companies have been doing, how do we keep our current clients happy? How do we support them, how we take care of them? So even though I’ve not shown this to you yet, I will. In the background, we’ve done four value builders for our existing clients, and then four value builders for clients to be and what I’m going to do is I’m just going to make sure that all of that money gets redirected back into the market and the way we get it into the market is by going with you guys. So I’ll show you what that is a little bit later. I’ll probably do that as a one on one with you, but I get where you’re at, right? At least I hope I do. So, like how can we support… And even though this is, you know, is what it is, I’ve also been quietly… Shannon and I have been quietly bumping up our tithe money and just giving it to folks and won’t name who those are, but just trying to get those rewards that we can get that are marketing type rewards and those types that are like the quiet blessing ones. So I’m sure that you and Amy are doing that too, even though you didn’t talk about those today. So I just want to thank you for the heart that you have and just know that we appreciate you and we know that you probably doing a lot more than what you’re telling us about so we appreciate your heart, friend.

Corey: Now, appreciate that. Appreciate your time on there. And doing this… Spreading the word has been good. Getting people to do it is awesome. It’s… It has been a lot of hard work here internally for a lot of people at the company more than just myself. But it’s, it’s frustrating, but it keeps our mind in a direction, that’s actually… A little… Got some positivity at least go home you did something you feel good about.

Todd: No question and you are doing good. And the guys are keeping their keeping their act sharp. And in just a few weeks, it’s going to get hot. So it’s good that you got them all because you’re gonna need them.

Corey: No, exactly, that’s our main goal. Is we needed to be full staff when it gets warm and, tell you what, it’s… There’s a lot of people that are not going to be and they’re going to try to… You know, there’s people sitting at home riding this out, and then they’re, they’re going to come back to work when the state tells them it’s okay or whatever it is and they’re going to they’re going to struggle,

Todd: Yeah, that’s no question. Hey, just as a secondary thought. Make your cheap buy acquisition list because I’m sure there’s plenty of good buys that are gonna be coming up very shortly.

Corey: We… The list is already created. 

Todd: Man. All right, Corey, man, I appreciate you so much. Thank you again, we’re gonna put this on our or our And our private network. So thank you for being a member. Thank you for you know, for being here for everybody else. You’re also here for us so we really appreciate you, Corey.

Corey: Thank you. Thanks, Todd a bunch for letting me on here.

Todd: My pleasure. All right, y’all take care.

Corey: Yep. See you. 

Todd: Thanks. Bye.

What SETs Us Apart?

Proactive Business Plans

A proactive business is a successful business. That's why our team takes the time to make sure every client has a proactive, not reactive, business plan. Our strategies make your business run more smoothly and profitable.

Proven Results

Our training services help businesses identify and achieve their key performance indicators (KPIs). Whether it's increased revenue or higher satisfaction rates, our methods allow you to see immediate and continued results.

Personalized Training

Our team of experts works hard to make sure your business gets personalized training. We'll work with your team one-on-one or in group settings to set and achieve your business goals. We develop training based on your goals!

Prioritizing People

We believe that people are the most valuable asset. We strive to provide outstanding benefits, life balance, leadership, and support to our team. We believe in helping people reach their greatest level of growth, contribution and satisfaction.

Success Stories

I've increased my sales from $250,000 a year to over $400,00! This really works.

-Scott Putman, Putman Plumbing

Success Stories

Over $2,400,000 in sales my second year after training with SET!

-Chris Yanez, Selling Tech

Success Stories

I sold $18,867 on my first call after SET's Press Play for Sales event series!

-Jake Pettit, Selling Tech

Success Stories

We have been with Service Excellence Training since 2015 and believe it is an integral part (training, coaching, mentoring) to our overall business model.

-Judy Mueller-Hyde, Director of Operations
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Trusted By

142 Cimarron Park Loop, Ste E, Buda, TX 78610
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