about SET

meet the team and discover the mission

Mission Statement

SET gives POWER and HOPE through training that is results-focused,  proven and ethical.  The end result is a better life for the business owners, the employees, the clients, and the families of all.

The goal is to help our clients succeed in the marketplace.

Service Excellence Training was founded by Todd Liles.

The Team of Service Excellence Training Includes:

  1. Todd Liles – chief executive and creative officer
  2. Brandy Rogers – director of the Client Service Coaching
  3. Terry Barrett – director of the PRESS PLAY for Techs
  4. Chris Loudermilk – Chief Dream Facilitator
  5. Brandon Cockrell – Trainer and Business Coach
  6. Toby Brodie – Trainer and Business Coach
  7. Kerry Webb – Business Development Specialist
  8. Chris Elmore – Trainer and Business Coach
  9. Shannon Liles – accounting and mom in charge
  10. Joe Person – Inside Sales and Catalyst of Change

We focus on providing Training and Consultation Service to the Residential Service Trades:

  • Air Conditioning
  • Electrical
  • Plumbing
You face an abundance of challenges in today’s market:
  1. The New Economy
  2. The forces of large multi-billion dollar competitors.
  3. The under trained workforce
  4. Limited training money.
You can succeed with a plan:

Lock in your Key People

  • Team Members
  • Clients

Increase your Key Results 

  • Service Agreements
  • Sale Averages
  • Lead Conversions

Establish your Key Standards

  • Your Mission
  • Your Brand
  • Your Systems and Procedures

Service Excellence Training can help you succeed and earn the Profits you deserve!

If you are interested in becoming a new member of The Accountability Program, then please complete the form below.

Complete the Application Form to be considered for the Accountability Program


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